The betting and iGaming industry is booming in 2025 but so is the competition. As new regulations roll out and user behaviour changes across devices and geos, affiliates need more than just good offers — they need ad networks that actually deliver.
Not all platforms are built for sportsbook, betting or gambling traffic. Some lack proper targeting. Others fail to convert, wasting your CPC budget with low quality impressions. That’s why working with a specialised betting ad network isn’t just smart — it’s essential.
Whether you’re driving push, popunder or native traffic, a solid network will help you:
- Access high-converting offers and premium traffic sources
- Fine-tune campaigns with granular targeting (device, browser, carrier, etc.)
- Optimize for CPA, CPC or conversion rate with smart bidding tools
- Scale globally with coverage across Tier 1-3 geos
In this article, we’re going to dive into the 19 best betting ad networks that make money — not just clicks. These platforms have proven to work across verticals like iGaming, sports betting and casino promotions, with smart tech, high ROI and expert support.
Let’s break them down — and find the one that fits your traffic strategy.
For essential information, we also recommended to check our comprehensive guide about betting vertical in affiliate marketing:
In 2025, sports betting is dominating the affiliate marketing space. From live odds and matchday promos to regional sportsbooks and betting apps — the demand for targeted traffic is higher than ever. But with more competition and stricter ad policies, affiliates can no longer rely on generic ad networks.
To run profitable betting campaigns you need networks that understand the vertical inside and out — networks that deliver compliant, high-quality traffic, advanced targeting and smart optimization tools.
Comparison of the 19 Best Betting Ad Networks
| Ad Network | Formats | Min. Deposit | Key Strengths |
| ROIads | Push, Popunder | $250 | Premium betting traffic, Micro Bidding, push & pop |
| RichAds | Push, In-Page Push, Popunder, Telegram Ads, Direct Click, Native | $100 | Target CPA, automation, verified traffic |
| PropellerAds | Push, In-Page Push, Popunder, Interstitial, Survey Exit, Telegram Ads | $100 | 12B+ daily impressions, smart optimization |
| Adsterra | Popunder, Social Bar, In-Page Push, Interstitial, Native, BannersTraffic volume: Over 30 billion impressions per month | $100 | Social Bar format, 30B+ monthly traffic |
| RollerAds | Push, Onclick, In-Page Push | $50 | Low entry, simple UI, solid push results |
| Clickadu | Banner Ads, Popunder, Instant Text Message, In-Page Push, Video Pre-Roll, SKIM | $100 | Smart Rotation, global reach, diverse formats |
| TrafficStars | Banner, Native, Pre-Roll, IM Slider, Push, Popunder, Interstitial | $100 | Programmatic access, real-time data |
| EvaDav | In-Page Push, Popunder, Push, Native, Programmatic Integration | $25 | Fast approval, CPC bidding, push focus |
| AdMaven | Pop, Push, In-Page Push, Interstitial, Content Locker | $50 | Ad diversity, anti-block tech, smart filters |
| ExoClick | Push, Interstitial, Email, Video, Popunders, Native, Banners, IM, Direct | $200 | Advanced targeting, RTB, native performance |
| HilltopAds | Popunder, Video, Display Banners, Push, In-Page Push | $50 | Smart bidding, fast moderation, bot filtering |
| Kadam | Native, Push, Pop, Banner, In-Page Push | $100/€100 | Smart CPA, audience targeting, widget segmentation |
| Traffic Nomads | Push, Pop, Native, Banner, In-Page Push | $100 | Smart bidding, anti-fraud, zone reporting |
| Zeropark | Pop, Domain Redirect, Push | $200 | RTB, intent targeting, whitelist/blacklist tools |
| Adcash | Pop, Push, In-Page Push, Native, Banner, Interstitial | $100 | AI optimization, audience segments, real-time bidding |
| Pushground | Push, In-Page Push, Pop, Native | $100 | Smart bidding, blacklist automation, creative testing |
| TwinRed | Pop, Native, Banner, Interstitial | $100 | Premium traffic, smart targeting, real-time stats |
| DAO.AD | Push, Pop, In-Page Push, Interstitial | $100 | Smart bidding, postback support, detailed reporting |
| PlugRush | Push, Pop, Native, Display, Interstitial | $100 | Manual control, adult + betting, traffic segmentation |
Below is our list of the top 19 betting ad networks for affiliates in 2025. Each of these networks has been selected for their performance in sportsbook promotion, flexibility in ad formats like push and popunder, and ability to support Tier 1 and emerging markets. Whether you’re running single event promos or long-term retention funnels, these are the networks that can move the needle.
1. ROIads
2. RichAds
3. PropellerAds
4. Adsterra
5. RollerAds
6. Clickadu
7. TrafficStars
8. EvaDav
9. AdMaven
10. ExoClick
11. HilltopAds
12. Kadam
13. Traffic Nomads
14. Zeropark
15. Adcash
16. Pushground
17. TwinRed
18. DAO.AD
19. PlugRush
1. ROIads
ROIads is the best betting ad network thanks to its focus on performance and simplicity. Specializing in just two high impact formats — push and popunder — the platform delivers clean, converting traffic, and it’s ideal for sports betting offers.
Affiliates choose ROIads for its high-quality traffic, smart bidding features and hands-on support. Whether you’re running Tier-1 campaigns or scaling in emerging markets, the network has all the tools you need to get results and increase ROI — without the noise of irrelevant features or cluttered dashboards.
Check out the details of each ROIads’ feature using the icons below:
Key Features:
- Minimum deposit: $250
- Formats: Push and Pops
- Traffic volume: 900M+ impressions daily
- Best geos for betting: Brazil, India, Indonesia, Germany, USA
- Smart AI bidding technology, CPA Goal, and Micro bidding for source-level optimization
- Advanced targeting: Geo, device, OS, browser, connection type, language, carrier
- Verified premium traffic only
- Fast moderation and creative approval
- Free custom creatives and personal manager for $500+ deposits
- Full support for betting verticals with no restrictions
- Fast postback tracking setup with all major trackers (Voluum, Keitaro, BeMob, RedTrack, CPV Lab)
After registration, the dashboard provides insights for 150+ geos, including available traffic volumes, average and top CPC/CPM rates, win rate statistics, and segmentation by format as well as traffic type (desktop or mobile).
On top of that, ROIads runs an expert blog packed with case studies, practical tips and insights for every vertical and format, helping advertisers launch and scale campaigns more effectively.
Also, you can check top cases on ROIads traffic:
- Push Ads Case Study: Gambling in Ethiopia (AhaduBirr, ROI 185%)
- Push Ads Case Study: Casino Traffic in Czech Republic (Mostbet)
- Push Ads Case Study: Antivirus in Germany with 40% ROI
- Pop Ads Case Study: Gambling Offer in Malaysia with 180% ROI
- Push Ads Case Study: Gambling in Azerbaijan — Strategy & Results
- Push Ads Case Study: Finance Offer Pemex in Mexico with 209% ROI
- Push Ads Case Study: Binance Push Ads in Czechia with 166% ROI
2. RichAds
RichAds is used for betting campaigns because it’s fast, scalable and manual. The platform delivers over 5 billion daily impressions across 220+ countries so you can test and scale sportsbook offers without worrying about volume. Formats include push, popunder, in-page push, native, direct click and Telegram ads. Moderation is fast — most campaigns go live within hours — so it’s good for quick testing before switching to automated strategies like Target CPA.
Advantages
- Traffic available in Tier 1, Tier 2 and Tier 3 countries
- Fast approvals and instant campaign delivery for quick validation of angles
- Scalable once you collect data and optimize traffic sources manually
Disadvantages
- Automated bidding (e.g. CPA) only works after initial manual testing
- Manager support starts from higher deposit thresholds
- Pure scale isn’t enough — campaign performance depends on proper source segmentation
3. PropellerAds
PropellerAds has been around since 2011 and is one of the oldest platforms for betting traffic at scale. It delivers over 12 billion impressions per day across 195+ countries so you have enough volume to test and scale sportsbook campaigns quickly. The platform supports multiple formats — push, in-page push, popunder, interstitial and Telegram ads — so you can adapt funnels to different geos. Moderation is usually fast and rule-based automation helps move from manual testing to scaling once performance data is available.
Advantages
- Huge global inventory with strong delivery in Tier 1 and Tier 2 regions
- Multiple ad formats for betting tests in one platform
- Automation tools (e.g. CPA Goal, rule-based optimization) help scale efficiently after initial tests
Disadvantages
- You still need manual optimization before enabling automated bidding
- Competition is high in top betting geos, so CPCs can increase fast
- Advanced support and performance feedback are mainly available for active advertisers with higher spend
4. Adsterra
Adsterra has been operating since 2013 and is used for betting campaigns because of its 30+ billion monthly impressions and reach across 248 countries. It supports six formats (Popunder, Social Bar, In-Page Push, Interstitial, Native and Banner), so you can test different funnels depending on the betting offer and geo conditions. With a $100 minimum deposit and fast approvals, it’s suitable for both experienced media buyers and smaller teams that want to scale quickly.
Advantages:
- High traffic volumes for scaling betting campaigns
- Social Bar format adapts well to aggressive betting flows
- Flexible bidding including CPA Goal and custom bid strategies
- Useful tools like real-time stats and whitelist/blacklist control
- Fast moderation and 24/7 support
Disadvantages:
- Competition in betting is high, so tests require solid budget
- Traffic quality varies between sources and needs manual filtering
- Tier 1 countries can be expensive, stronger results often seen in Tier 2–3
- Compliance requirements differ by region and must be monitored
5. RollerAds
RollerAds is a push-first network launched in 2019 and is popular among affiliates running betting campaigns in Tier 2 and Tier 3 countries. It supports Push, In-Page Push and Onclick formats, perfect for quick funnel testing. With cheap CPCs (often from $0.003–$0.005) and a $50 minimum deposit, even smaller teams can launch fast without overcommitting budget. Campaigns are approved quickly and real-time bidding and postback support help optimize performance from early tests.
Advantages
- Low entry point with $50 deposit and cheap CPCs, ideal for testing
- Strong delivery in Tier 2–3 markets where betting traffic often scales better
- Real-time bidding and instant moderation speed up campaign launch
- Clear reporting and postback integration for easy optimization
- Support team understands betting setups and helps with targeting
Disadvantages
- Limited ad formats compared to bigger networks
- Traffic volume may not be enough for aggressive scaling in Tier 1 regions
- Requires early manual optimization to filter weak sources
- Advanced features and automation tools are less developed than in bigger platforms
6. Clickadu
Clickadu has been around since 2014 and is used for betting campaigns due to its global scale and strong results in lower-cost regions. It delivers over 6 billion impressions daily across 240+ countries and supports 6 formats (Popunder, In-Page Push, Banner, Instant Text Message, Video Pre-Roll, SKIM). Pricing options include CPM, CPC, SmartCPM and SmartCPA and the Smart Rotation feature automatically prioritises top-performing creatives. With a $100 minimum deposit and fast moderation, it’s easy to launch and test betting angles quickly.
Advantages
- Huge scale (6B+ impressions/day) and wide country coverage, strong in Tier 2–3
- Multiple pricing models including SmartCPA and SmartCPM for conversion-based optimization
- Smart Rotation automatically favours higher-performing creatives
- Dedicated manager support and reliable anti-fraud system
- Good fit for aggressive funnels like betting, especially on pop and in-page push
Disadvantages
- Tier 1 traffic can be competitive and more expensive
- Some formats (like SKIM and Instant Text Message) require careful setup to avoid low-quality clicks
- SmartCPA results depend on initial test data
- Manual optimization needed early on to avoid wasting budget
7. TrafficStars
TrafficStars has a good reputation for native and popunder traffic and is a good fit for sportsbook campaigns in mainstream and adult-friendly environments. Launched in 2014, it’s a DSP (Demand Side Platform) so you get access to global inventory via direct publishers and RTB integrations. The platform supports 7 formats — Banner, Native, Pre-Roll, IM Slider, Push, Popunder and Interstitial, requires a $100 minimum deposit and has real-time data for fast optimization.
Advantages
- Strong native and popunder for betting
- DSP setup with RTB + direct publisher access
- Real-time stats and source-level optimization
- Works in mainstream and adult traffic
Disadvantages
- Requires manual optimization for consistent ROI
- $100 entry point may be too high for small testers
- Less automated than newer optimization-driven platforms
8. EvaDav
TrafficStars has been active since 2014 and performs well for betting campaigns thanks to strong popunder and native traffic. Built as a DSP, it combines direct publisher access with RTB supply and supports seven formats (Popunder, Native, Banner, Push, Pre-Roll, IM Slider, Interstitial). The minimum deposit is $100, and real-time stats with source-level segmentation make manual optimization efficient. Works best in Tier 1 and Tier 2 markets.
Advantages
- Effective for betting due to strong popunder and native delivery
- DSP infrastructure gives wide reach via RTB and direct publishers
- Real-time reporting and granular source segmentation
- Consistent performance in Tier 1–2 geos
Disadvantages
- Requires manual optimization
- RTB traffic needs filtering during testing
- $100 minimum deposit may be high for beginners
- Fewer automation tools compared to newer platforms
9. AdMaven
AdMaven has been around since 2015 and is a performance-based ad network that really delivers for betting campaigns due to its massive daily volume and super easy entry conditions. The platform dishes out an incredible 1 billion impressions a day across 180+ countries and supports 5 different formats – Pop, Push, In-Page Push, Interstitial and Content Locker. The minimum deposit is just $50, and the traffic is often super engaged coming from high-traffic sites like file-sharing, sports and video streaming websites. Targeting options include geo, device, OS and connection filters, and the anti-ad blocking tech is pretty effective at getting around ad blockers in competitive niches like betting.
Advantages
- Huge reach (1B + impressions daily across 180+ countries)
- Super low barrier to entry ( just $50 minimum deposit)
- Multiple formats to suit betting funnels
- Traffic comes from high-traffic and high-engagement sources
- Effective ad blocking tech means you can get around those pesky blockers
Disadvantages
- To get the best out of it, you need an active manager involved
- Quality of traffic can vary depending on where it came from
- Not the most automated ad network out there
- The big players might need a bit more budget to try and get ahead
10. ExoClick
ExoClick, founded way back in 2006, is one of the biggest programmatic ad networks around and is a top choice for betting campaigns thanks to its sheer scale and the super advanced optimization tools it offers. The platform supports 9 ad formats (inc. Native, Popunder, Push, Video and Interstitial) and runs on a programmatic infrastructure with real-time bidding (RTB) access. With a minimum deposit of $200 it’s probably more suited to experienced affiliates rather than newbies. They’ve got smart CPM/CPA bidding and custom conversion tracking so you can really get in control of your performance. It does pretty well in Tier 1 and Tier 2 betting geos, especially if you get your targeting just right.
Advantages
- Loads of different formats (9 in total) and they deliver on betting traffic
- RTB and a built-in programmatic engine means scalable buying
- Their smart CPM/CPA bidding and custom tracking macros give you total control
- Does well in Tier 1 and Tier 2 sportsbook campaigns
- Granular targeting and optimization options to get you the best results
Disadvantages
- $200 minimum deposit might be a bit steep for beginners
- Needs some serious setup and optimization skills to get the best out of it
- Traffic quality can vary and needs filtering
- Best suited to experienced media buyers rather than entry-level affiliates
11. HilltopAds
HilltopAds has been around since 2013 and is known for churning out high-volume traffic for betting, gaming and entertainment campaigns. The platform supports 5 formats – Popunder, Video, Banner, Push and In-Page Push and works well on both desktop and mobile. With a minimum deposit of $50, super-fast approval times and built-in bot filtering, its no wonder its a popular choice for quick launches and testing. You can target by geo, device, OS, browser, language and connection type making it easy to get performance traffic in Tier 2 and Tier 3 regions.
Advantages
- Easy entry point ( just $50 deposit) and super fast moderation
- Does well for betting in Tier 2-3 markets
- Multiple formats to test out different funnels
- Built in bot filtering and 24/7 support
- Can get you up and running quickly for testing and scaling
Disadvantages
- Automation options are pretty limited
- Traffic quality can vary between sources
- You’ll need to do some manual optimization to keep your ROI stable
- Less advanced than the big networks when it comes to bidding and analytics
12. Kadam
Kadam has been around since 2012 and performs well in betting and gambling niche, especially in Europe and CIS markets. It supports 5 formats — Native, Push, Popunder, Banner and In-Page Push and allows detailed targeting by geo, device, OS, browser, IP, interests and language. Minimum deposit is $100 or €100 and real-time analytics plus segmentation by widget/source makes it easier to optimize traffic performance. Works well for betting apps, bonus offers and guide-style funnels.
Advantages
- Solid results in European and CIS betting campaigns
- Multiple formats for both aggressive and soft funnels
- Interest-based targeting and source-level optimization
- Real-time stats for fast adjustments
- Flexible for both mobile and desktop promo setups
Disadvantages
- $100 deposit is higher than some alternatives
- Requires structured testing to find good sources
- Traffic quality varies between widgets
- Automation options are less advanced than in newer networks
13. Traffic Nomads
Traffic Nomads, launched in 2018, has quickly become popular among betting affiliates due to strong mobile traffic and simple dashboard. The platform supports 5 formats — Push, In-Page Push, Pop, Native and Banner with minimum deposit of $100. Real-time zone-level reporting and smart bidding makes it good for testing new angles and scaling what works. Performs well in Tier 2 and Tier 3 betting markets.
Advantages
- Strong mobile traffic and clean sources
- Push, Pop and Native formats work well for betting
- Zone-level analytics with smart bidding
- Fast moderation — good for testing and scaling
Disadvantages
- Limited automation options
- $100 minimum deposit may be high for beginners
- Requires source filtering for stable ROI
- Smaller reach compared to bigger networks like PropellerAds or RichAds
14. Zeropark
Zeropark, launched in 2011, is an intent-based ad platform that performs well for betting campaigns due to its focus on users showing active interest or search intent. It specializes in Domain Redirect and Pop traffic which works well for high-volume flows to registration pages or pre-landings. The platform runs on real-time bidding, supports granular segmentation and allows targeting by geo, device, OS, carrier, browser, IP and custom source lists. Minimum deposit is $200, so it’s more suitable for experienced affiliates.
Advantages
- Intent-based traffic for sportsbook funnels
- Good with domain redirects and pop formats
- RTB system for scalable buying and fast testing
- Source breakdown and whitelist/blacklist control
- Reliable for high-volume campaigns in Tier 1-2 markets
Disadvantages
- $200 minimum deposit is too high for startups
- Steeper learning curve for beginners
- Requires strong tracking to not waste budget
- Traffic depends on funnel relevance
15. Adcash
Adcash, founded back in 2007, has proven that it’s a force to be reckoned with when it comes to betting campaigns thanks to its vast reach of users and top-notch optimization tools. The platform is swamped with over 200 million ad requests every single day across 195+ countries and supports not one but six different formats — Popunder, Push, In-Page Push, Native, Banner, and Interstitial. If you’re willing to part with $100, you’ll get access to Adcash’s AI-based optimization and real time bidding capabilities: perfect for affiliates who need scale and want to be able to target users across devices, browsers, connection type and carrier.
Advantages
- Large-scale delivery (200M+ daily requests in 195+ countries)
- Multiple formats suited for betting funnels
- AI-based optimization and RTB buying
- Detailed targeting incl. carrier and connection type
- API and postback tracking support for advanced setups
Disadvantages
- Real performance depends heavily on proper setup and filtering
- $100 entry may be a stretch for small testers
- More technical compared to simpler self-serve platforms
- Best suited for experienced media buyers with tracking in place
16. Pushground
Pushground has been around since 2017 and is known for delivering high quality push traffic that performs well in betting, finance and sweepstakes. It supports 4 formats — Push, In-Page Push, Pop and Native and real-time bidding with dynamic zone targeting. Minimum deposit is $100 and is often used by experienced media buyers who need granular campaign control. Strong optimization features and fast stats updates help fine tune performance during testing and scaling.
Advantages
- High-quality push traffic for betting
- Real-time bidding with zone level optimization
- Smart bidding algorithms and automated blacklists
- Fast performance data and creative A/B testing
- Good for advanced media buyers
Disadvantages
- Requires optimization to avoid waste
- $100 minimum deposit may not be suitable for beginners
- Traffic volume is lower compared to bigger networks
- Best for experienced affiliates rather than entry level users
17. TwinRed
TwinRed has been around since 2013 and is a premium ad network that originally focused on adult traffic but is now used more and more for betting, sweepstakes and gaming offers. It delivers high quality traffic mainly from Tier 1 and Tier 2 regions, supports 4 formats — Popunder, Native, Banner and Interstitial and self-serve DSP with real-time bidding. Minimum deposit is $100 and granular targeting (including carrier and zone level filters) helps affiliates to refine campaigns for aggressive sportsbook funnels.
Advantages
- Strong performance in Tier 1-2 markets
- Premium traffic sources for betting apps
- Real-time bidding and zone level optimization
- Good segmentation options (device, carrier, IP, language)
- Good for aggressive and high conversion funnels
Disadvantages
- Originally adult-focused — some placements may need to be filtered
- Requires structured optimization to scale profitably
- $100 minimum deposit may be too high for small testers
- Limited automation tools compared to newer networks
18. DAO.AD
DAO.AD has been around since 2019 and is known for clean betting traffic with fast testing capabilities. The platform supports 4 formats — Push, Popunder, In-Page Push and Interstitial, with a min deposit of $100 and source-level optimization with real-time stats. It covers global traffic with strong delivery in Tier 2 and Tier 3 markets which is good for sportsbook funnels where volume and cost-efficiency matters.
Advantages
- Strong in Tier 2–3 betting markets
- Real-time stats and zone-level optimization
- Fast launches with quick moderation
- Smart CPM/CPC bidding and clear reporting
- Postback integration and bot filtering included
Disadvantages
- Requires manual optimization to maintain quality
- $100 min deposit may be high for quick tests
- Traffic volume lower than major networks
- Automation is limited compared to more advanced platforms
19. PlugRush
PlugRush has been around since 2012 and is a flexible traffic network that supports high-performance verticals like betting, gambling, crypto and adult. It offers access to both mainstream and niche sources so it’s good for affiliates testing different funnel types — from pre-landings to direct-to-offer flows. The platform supports 5 ad formats — Push, Popunder, Native, Display and Interstitial, with a min deposit of $100. Zone-level reporting and manual bid controls allow precise traffic optimization especially good for competitive betting campaigns.
Advantages
- Works with both mainstream and adult-friendly traffic
- Good performance for betting, gambling and crypto
- Detailed zone data with manual + automated bid control
- Multiple formats for funnel testing
- Transparent reporting to optimize quickly
Disadvantages
- Requires manual optimization to keep ROI stable
- Volume lower than major Tier-1 focused platforms
- Performance depends heavily on source filtering
- $100 min deposit may limit small-scale testers
FAQ: What People Also Ask About Betting Ad Networks?
❓ What is betting and why is it profitable in 2025?
Betting is the act of placing a monetary wager on the outcome of a sporting event, a game of chance, or a competition. With the rapid digitalization of entertainment and sports, betting — particularly through betting apps — has become one of the most dynamic verticals in affiliate marketing and digital commercial activity.
In 2025, betting isn’t just a pastime — it’s a booming global business. According to Statista, the online sports betting market will generate $49.96 billion in revenue worldwide this year, with a projected annual growth rate (CAGR) of 7.53% between 2025 and 2029.
Key Betting Market Trends in 2025:
- Mobile betting dominates: Over 57% of all online bets are placed through smartphones via betting apps.
- New markets explode: Geos like Brazil, India, Nigeria and Indonesia are growing exponentially with smartphone penetration and sport passion.
- Legalization spreads: LATAM, Africa and Asia countries are introducing or expanding regulated online betting frameworks.
- Affiliate opportunity is huge: With millions of users worldwide and high competition between bookmakers, betting brands are willing to pay top dollar for quality traffic.
Betting advertising networks have adapted to these trends, offering targeted high-converting traffic through push, pop and native ads. With the right betting ad platform, you can promote sportsbook offers and hybrid gambling apps across multiple profitable regions.
Whether you’re targeting a Tier 1 audience in the US or Germany or focusing on high-ROI Tier 2 and 3 markets like Brazil or India, 2025 is the year to scale your betting traffic campaigns.
❓ What to look for in a top betting ad networks in 2025?
Choosing the right betting ad network can make or break your campaigns. While many networks claim to support betting traffic, only a few truly understand the nuances of this vertical — from regulatory landmines to high-paying CPA offers that require laser-focused targeting and clean traffic sources. Here’s what separates the best from the rest.
🔍 Key Factors Affiliates Should Consider
- Ad Formats That Convert
For betting, the best formats are push, popunder and, in some cases, native ads. Make sure the network supports these and allows you to test multiple formats easily. - High-Quality Traffic Sources
Look for networks that provide real affiliate traffic — ideally with traffic source transparency, modern features, and access to blacklists/whitelists. - Advanced Targeting
Geo, device, OS, browser, language, connection type and even carrier filtering is crucial when running sportsbook or iGaming offers. - Flexible Pricing Models
Top networks offer multiple models like CPC, CPM and CPA. For affiliates, CPA is the end goal but starting with CPC testing can be more efficient at scale. - Optimization Tools
AI-based bidding, auto-rules, Micro Bidding, and target CPA modes help you optimize spend and convert without manual work. - Fast Moderation & Approval
When you find a winning creative, speed matters. The best networks review creatives fast or offer auto-approval systems for verified advertisers. - Reliable Support
From tech setup to campaign scaling, having a dedicated manager (especially one familiar with betting verticals) can boost performance big time. - Compliance & Experience with Gambling Vertical
Some networks ban or limit gambling traffic. Others specialize in it. Make sure the platform supports gambling/betting offers and has experience with restrictions in key geos.
❓ Why use betting advertising networks instead of mainstream platforms?
Betting advertising isn’t as simple as running a campaign on Google or Facebook. Those big platforms have tough policies around betting content — and in many cases, they ban betting ads altogether, especially in Tier 1 countries. Even if allowed, adverts often face long review times, rejected creatives and limited reach.
That’s where betting advertising networks come in — purpose-built platforms that support the promotion of betting apps, sportsbooks and hybrid offers across a wide range of geos and formats.
❌ Mainstream advertisement platform limitations:
- Betting and gambling content banned
- High risk of account suspension
- Limited approval for creatives and landing pages
- Narrow targeting for betting verticals
✅ Betting advertisement network advantages:
- Flexible policies — no constant creative rejections or landing page rejections
- Proven ad formats that convert: push notifications, pop ads, native ads, direct click
- Faster moderation and expert support from managers who understand the vertical
- Integration with popular trackers (Voluum, RedTrack, BeMob) for accurate postback tracking
❓ What are the top betting ad networks in 2025?
In 2025, top betting ad networks combine strong iGaming expertise, high-volume of traffic, and optimized tools. Networks often mentioned include ROIads, RichAds, Kadam, PropellerAds, and Adsterra, among others.
❓ How to choose the right ad network?
The right network should support your geos and vertical, have advanced optimization features (AI bidding, micro-bidding, postback tracking), clean premium traffic with anti-fraud protection. Also key: integration with trackers, transparent reporting, good account support and flexibility in ad formats and budgets.
❓ What ad formats are most effective?
For betting verticals, push notifications, popunders and in-page push are the most effective as they provide immediacy and high visibility. Native or blended formats can work in some markets when users are more sensitive to intrusive ads.
Conclusion
Running betting campaigns in 2025 is more than just picking a high-payout offer. With more competition, stricter ad policies and changing user behavior your traffic source can make or break your results.
Each of the betting ad networks in this list has something unique — whether it’s precision targeting, advanced automation or access to premium push and popunder traffic. For affiliates who value transparency, performance and control, these networks are the top of the line right now.
If you want the most direct path to high ROI, ROIads is the way to go with verified premium betting traffic, smart features like Micro bidding and dedicated support that actually helps affiliates grow.
Whatever your strategy — whether you’re testing new geos or scaling a proven sportsbook funnel — choose your network wisely. Start small, optimize fast and let the right traffic source drive your next winning streak.
