Conversion Tracking

Lana Pavlova
< 1 min to read
Lana Pavlova

Affiliate marketing expert with 3+ years of hands-on experience. Lana writes based on real statistics, case studies, and hands-on work with push and pop traffic.

Conversion tracking is the process of monitoring and measuring the actions or conversions that occur as a result of an advertising campaign. It involves setting up tracking codes or pixels to track specific actions, such as purchases, form submissions, or app downloads, and attributing them to the respective advertising sources.

Back to Glossary