Top 21 Cheapest Advertising Platforms & Ad Networks in 2025

In 2025, digital advertising continues to evolve, and advertisers are always looking for the cheapest ad networks that still deliver high-quality traffic and ROI-positive results. Whether you’re an affiliate marketer, business owner or media buyer, reducing ad costs without sacrificing performance is a top priority.

Cheap means ineffective? Not necessarily! Some of the best ad networks offer super cheap rates and still maintain traffic quality, targeting and conversion-friendly formats.

Why choose a cheap ad network?

• Low entry point – Low minimum deposit to test with smaller budgets.
• Cost effective traffic sources – Push, Pops and Native ads are cheaper than Google or Facebook ads.
• Flexibility in scaling – Test with low CPC/CPM then scale profitable campaigns.

This guide presents 21 of the best cheap ad platforms in 2025, covering their pricing, traffic sources, targeting features and who they’re best for. Whether you’re looking for cheap PPC traffic, low cost display advertising or budget-friendly push and pop ads, this list will help you find the best one.

Let’s start with how to choose the right cheap ad network, then — the best cheap ad platforms in 2025!

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How to Choose the Best Cheapest Advertising Network

Choosing the cheapest advertising network is more than just looking at the lowest CPC or CPM rates. A cheap ad network should still deliver quality traffic, effective targeting and optimization tools to maximize returns. Below are the key factors to consider when choosing the best cheap platform for advertisers in 2025.

1. Pricing Models: CPC, CPM, CPA – Which One Is Best?

Different cheap ad platforms have different pricing models, and the right one depends on your campaign goals and budget.

• CPC (Cost Per Click): Advertisers pay for actual clicks, it’s a good decision for performance-driven campaigns like lead gen and traffic arbitrage.
• CPM (Cost Per Mille): Advertisers pay per thousand impressions, it’s useful for brand awareness campaigns but requires high engagement for good results.
• CPA (Cost Per Action): Payment is based on conversions like sign ups or purchases. This model is popular in affiliate marketing for risk-free performance based spending.

For budget limited advertisers, CPC gives more control over ad spend while CPA ensures payment only for successful conversions.

2. Traffic Quality: Cheap Ad Network Doesn’t Mean Low Quality

A cheapest marketing platform should still have high-quality, real human traffic. Look for:

• Verified Traffic Sources: Networks that use fraud detection systems like AdScore, Forensiq, or AI-based anti-fraud tools to eliminate bot traffic.
• Traffic Segmentation: Some networks categorize traffic into premium, standard and remnant sources. Pick the right tier to optimize ad spend.
• Reputation and Reviews: A cheap advertising platform with good advertiser reviews is more likely to have quality traffic.

Some platforms sacrifice quality for cheapness and end up with poor conversion rates. Choose a cheap platform for advertisers with premium filtering tools for better performance.

3. Ad Formats: Finding the Most Cost-Effective Types of Ad

The cheapest ads platforms focus on cheap ad formats that get engagement at a lower cost than search or social ads.

• Push Ads: One of the cheapest formats with high CTRs. Affordable for gambling, finance and sweepstakes.
• Popunder Ads: The cheapest choice for massive traffic volumes, often used for gambling, utilities and software downloads.
• Native Ads: A cost-effective display format that blends with website content, reducing ad fatigue.
• Direct Click Ads: A low cost alternative to PPC search ads, sending users directly to landing pages.

Push and popunder ads have the lowest CPC/CPM so are the best starting point for advertisers with a limited budget.

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4. Audience Targeting: Does the Cheapest Ad Networks Offer Smart Targeting?

A cheap advertising platform should still have targeting options to optimize campaign reach. Look for:

• Geo-Targeting: Allows advertisers to target specific regions or countries, preventing budget waste on low-converting traffic.
• Device and OS Targeting: Mobile and desktop traffic may perform differently depending on the offer. Many cheapest marketing platforms offer mobile push or pop traffic which is often cheaper.
• Connection Type and ISP Targeting: Useful for filtering out unwanted traffic sources.
• Time-Based Targeting (Dayparting): Helps control when ads are shown, so they appear during peak engagement times.

Some cheapest ad platforms offer AI-powered segmentation and allow advertisers to automatically optimize traffic sources and adjust bids accordingly.

5. Optimization Tools: Maximizing ROI on a Budget

Even a cheap advertising platform should have basic optimization tools to be cost-efficient. Look for:

• AI-Based Optimization: Automatically adjusts bids based on traffic performance to prevent overspending.
• Micro Bidding: Allows advertisers to micro-manage bids for specific placements, sources or audiences.
• Auto-Rules: Automates actions like pausing low performing placements or increasing bids on high converting traffic.

For example, ROIads ad network has a Micro bidding tool and AI-powered optimization so advertisers can get the best possible ROI at the lowest CPC.

6. Minimum Deposit: How Much Do You Need to Start Online Advertising?

A cheap platform for advertisers should have a low barrier to entry. The minimum deposit to start varies across networks.

Advertisers who want to test campaigns on a tight budget should look for the cheapest ads platforms with a $50-$100 minimum deposit to minimize risk before scaling.

Top 21 Cheapest Advertising Platforms in 2025: Full List of the Best Ad Networks

In 2025, advertisers are looking for budget-friendly solutions that get them more for their money without sacrificing traffic quality. While big players like Google Ads and Facebook Ads rule the market, many smaller advertising networks offer competitive alternatives with lower CPCs, more ad formats and advanced targeting options with less content restrictions (for example, for gambling promotion).

This chapter will break down 21 of the best and most affordable and cheap ad platforms for advertisers, their pricing models, traffic volume, targeting options and best use cases. Whether you’re looking for push notifications, pop ads, native ads or direct click solutions, this guide will help you choose the right platform to get results at the lowest cost.

1. ROIads 

ROIads is a top advertising network focusing on push notifications and popunder ads. Launched in early 2023, it has become a go-to platform for advertisers who need affordable yet high-quality premium traffic solutions.

Key Features:

• Ad Formats: Push Notifications, Pop Ads
• Global Reach: Operates in over 150 countries, with a huge audience pool for advertisers.
• Traffic Volume: Over 900 million daily impressions, so plenty of room to scale your campaigns.
• Pricing: Competitive CPC (from  $0.003) and CPM (from $0.2), and it is very affordable for advertisers.
• Min Deposit: $250, with extra benefits like dedicated account manager and creative assistance for deposits of $500 or more.
• Best Verticals: Gambling, Antivirus, Betting, Software & Apps, Finance.
• Payment Methods: Credit/Debit Cards, Bank Transfers, Wire Transfer, Capitalist

Targeting and Optimization:

• AI Bidding Technology: Uses artificial intelligence to optimize traffic sources in real-time, to improve campaign performance.
• Micro Bidding: Allows to adjust bids for specific traffic sources and publishers, so you have full control over your campaign spend.
• CPA Goal: Automates optimization toward your target CPA, so campaigns focus on driving conversions at the price point you set.
• Premium Traffic Only: ROIads works exclusively with verified, clean sources, reducing fraud and improving conversion quality.
• Postback Tracking & Integrations: Seamless setup with major trackers like Voluum, Keitaro, Binom, RedTrack, and BeMob, allowing you to track conversions and optimize without extra hassle.

After registration, the dashboard provides insights for 150+ geos, including available traffic volumes, average and top CPC/CPM rates, win rate statistics, and segmentation by format as well as traffic type (desktop or mobile).

On top of that, ROIads runs an expert blog packed with case studies, practical tips and insights for every vertical and format, helping advertisers launch and scale campaigns more effectively.

ROIads is a budget-friendly advertising network with advanced targeting and optimization tools. Its global reach and specialized ad formats make it a versatile option for advertisers who want to get more for their money.

Also, you can check top cases on ROIads traffic:

• Push Ads Case Study: Gambling in Ethiopia (AhaduBirr, ROI 185%)
• Push Ads Case Study: Casino Traffic in Czech Republic (Mostbet)
• Push Ads Case Study: Antivirus in Germany with 40% ROI
• Pop Ads Case Study: Gambling Offer in Malaysia with 180% ROI
• Push Ads Case Study: Gambling in Azerbaijan — Strategy & Results
• Push Ads Case Study: Finance Offer Pemex in Mexico with 209% ROI

Push Ads Case Study: Binance Push Ads in Czechia with 166% ROI

2. RichAds 

RichAds is a global self-serve advertising platform for performance marketers. Founded in 2018, it evolved from a push ad network (formerly RichPush) to a full-fledged platform with multiple ad formats.

Key Features:

• Ad Formats: Push Notifications (in-page), Pop Ads, Native Ads, Direct Click, Telegram Ads
• Traffic Volume: Over 5 billion daily impressions in 220 countries, so huge audience for advertisers.
• Pricing: Competitive pricing with min CPC from $0.005, suitable for advertisers with any budget.
• Minimum Deposit: $150 to start running campaigns.
• Best Verticals: Gambling, betting, sweepstakes, nutra, antiviruses, VPNs, and cleaners.
• Payment Methods: Bank cards, wire transfer, Capitalist, crypto (varies by region)
• Advanced Targeting: Geo, device, OS, browser, connection type, and more, enabling precise audience segmentation.
• AI Optimization: Automated rules and performance-based bidding to boost campaign efficiency without constant manual work.
• Traffic Quality Segmentation: Choice of traffic quality tiers — Premium, Standard, or Remnant — depending on goals and budget.

RichAds offers a versatile and cost-effective advertising solution with advanced targeting and optimization features. Its diverse ad formats and substantial traffic volume make it suitable for advertisers aiming to scale their campaigns effectively.

3. PropellerAds

PropellerAds is a multisource ad platform with unique traffic sources and AI-based ad-serving and optimization tools. Founded in 2011, it’s a versatile network for media buyers, agencies, brand owners and affiliate marketers.

Features:

• Ad Formats: Telegram Mini Apps, Push, In-Page Push, Interstitial, Popunder, Survey Exit
• Global Reach: 195+ countries with 14+ billion daily impressions
• Optimization: CPA Goal auto-bidding and rule-based automation for push, pop, interstitials, survey exit
• Minimum Deposit: $100 (higher thresholds for wire)
• Payment Methods: Credit/debit cards, PayPal, Skrill, UnionPay, wire transfer
• Targeting Options: geo, device, OS, browser, language, connection type, mobile carrier (official help)
• Anti-Fraud: Built-in filtering to protect against bots and invalid traffict-Suited Verticals: Mobile Utilities, Software, E-commerce, Mobile Apps, Lead Generation, Finance

PropellerAds has a full range of advertising solutions with advanced targeting and automation. Its global reach and many ad formats make it a good choice for advertisers looking to run campaigns across multiple channels.

4. AdMaven

AdMaven is a performance-based ad network with exclusive traffic for user acquisition and monetization solutions for publishers. With global reach, AdMaven monetizes over 1 billion daily ad impressions worldwide across 15,000 exclusive traffic sources. The platform has advanced bot detection systems to ensure traffic quality and AI-driven auto-optimization features to boost campaign performance.

Features:

• Ad Formats: Pop (popunder, new tab), Push, In-Page Push, Interstitials, Content Locker, Smart Link, Direct Link
• Traffic Volume: Over 1 billion daily impressions
• Minimum Deposit (Advertisers): From $50 — accessible entry for testing campaigns
• Payment Methods (Publishers): PayPal, Payoneer, Bank Wire, Bitcoin, WebMoney, Paxum, USDT (ERC20)
• Targeting & Optimization: Smart-CPA bidding, advanced geo/device/OS/browser/ISP targeting, user engagement filters
• Anti-Adblock Solutions: Built-in tools to monetize users with ad blockers
• Publisher Tools: New SSP interface with advanced reporting, real-time stats, and flexible payment options

AdMaven has a full range of advertising solutions with advanced targeting and optimization. Its global reach and many ad formats make it a good choice for advertisers looking to run campaigns across multiple channels.

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5. Adsterra

Adsterra is a global ad network connecting advertisers with publishers, offering a full range of innovative advertising solutions. Founded in 2013, Adsterra has grown fast, serving over 30 billion ad impressions per month across 248 countries and territories. It serves various industries: gaming, finance, utilities and more with tailored advertising strategies for different marketing goals.

Features:

• Ad Formats: Popunder, Social Bar (In-Page Push, Interstitials and other display ads), Push Notifications, Banner Ads, Native Ads, Video pre-roll (VAST), Direct Link
• Traffic Reach: Available in 248+ geos with billions of impressions monthly and 20,000+ active campaigns
• Targeting & Optimization: 20+ targeting settings including geo, device, OS, browser, ISP; SmartCPM, CPA Goal, custom bid rules
• Minimum Payout: $5 via Paxum or WebMoney, $100 for PayPal or Bitcoin, $1000 for wire transfer
• Payment Methods: PayPal, Bitcoin, WebMoney, Paxum, wire transfer and others
• Top Verticals: Gambling, Betting, Dating, Finance, Sweepstakes, Software, VPNs, Utilities
• Anti-Fraud & Ad Safety: In-house multi-level protection to filter malware and fraudulent ads
• Ease of Entry: No strict traffic minimum, quick site approval process
• Publisher Support: 24/7 assistance, referral program with 5% lifetime revenue share, API access for stats
• Monetization Flexibility: Direct Link and Smartlink features allow monetization even without traditional ad slots

Adsterra has a full range of advertising solutions with advanced targeting and optimization. Its global reach and many ad formats make it a good choice for advertisers looking to run campaigns across multiple channels.

6. Clickadu

Clickadu is a premium ad network launched in 2014 offering a wide range of advertising solutions for web and mobile. With global reach, Clickadu serves over 5.8 billion ads daily across more than 240 countries and territories.

Features:

• Ad Formats: Popunder (OnClick), Banner, In-Page Push, Instant Text Message, Video Pre-roll, SKIM links, and more. 
• Global Reach & Traffic: 6+ billion impressions per day, operating across 150+ geos. 
• Pricing Models: CPC, CPM, SmartCPM, SmartCPA depending on format. 
• Minimum Deposit (Advertisers): $100 via cards, PayPal, or wire transfers. 
• Payment Methods (Advertisers): Credit/debit cards (CommerceGate, EcomPay, CardPay), PayPal, Wire transfer for larger amounts. 
• Targeting & Optimization: Multiple targeting options — Geo, device, OS, browser, etc. Uses smart AI rotation to optimize creatives. 
• Fraud Control & Moderation: Machine learning-based fraud/bot filtering and fast campaign moderation. 
• Best Verticals: iGaming / Gambling, Tools & Utilities, E-commerce, VPN / Software, Dating, Finance, Sweepstakes. 

Clickadu offers multiple ad formats and targeting options making it a great platform for advertisers looking to reach a global audience. Its commitment to traffic quality and vast reach across various verticals makes it a good partner for digital advertising campaigns.

7. MGID

MGID is a native advertising platform founded in 2008 specializing in content-based ads that blend with website design and user experience. With global presence, MGID reaches over 850 million unique visitors monthly across more than 32,000 content websites, serving around 185 billion content recommendations monthly.

Features:

• Ad Formats: Native ads with deep content integration, additional push traffic options
• Reach: 850+ million unique visitors per month, 185+ billion impressions across 200+ countries
• Targeting and Optimization: Geo, device, OS, browser, language, placement targeting, retargeting, predictive pricing, automated rules
• Pricing Models: CPC and CPM with selective bidding and dynamic adjustment
• Tracking and Integrations: Pixel and postback support with all major trackers (Voluum, RedTrack, Binom, BeMob)
• Account and Support: Self-serve platform with account managers available for higher budgets
• Best Verticals: Content promotion, e-commerce, health, finance, entertainment, gaming

MGID has a native advertising platform with advanced targeting and optimization. Its global reach and multiple ad formats make it a good platform for advertisers to engage users through non-intrusive, content-driven ads.

8. TwinRed

TwinRed is a digital advertising service provider for high-quality adult traffic. Developed by Double Impact, TwinRed offers self-service and openRTB capabilities so clients can access a large market with advanced optimization. With global reach, TwinRed delivers 190 million daily impressions, giving advertisers a large audience to engage with. The platform also has advanced targeting options and robust tracking, allowing for very precise audience segmentation and performance monitoring.

Key Features:

• Ad Formats: Popunder, Interstitial, Display Banners, Native Ads, Video Pre-roll, Push (via OpenRTB)
• Integration Options: Self-serve platform, OpenRTB, Private Marketplace, XML feed
• Traffic Reach: Global coverage with strong adult and mainstream inventory
• Targeting and Optimization: Geo, city, device, browser, IP, domain targeting, whitelist and blacklist management
• Tracking: Full set of tokens for campaign optimization and source-level analysis
• Minimum Deposit: $100 for advertisers
• Payment Methods (Publishers): PayPal, Paxum, Wire transfer
• Minimum Payouts (Publishers): $50 for Paxum, $100 for PayPal, higher for wire
• Best Verticals: Adult, Dating, Video on Demand, Entertainment
• Strengths: Strong monetization for adult traffic, multiple formats, revenue share model for publishers
• Watchouts: Traffic quality can vary, browser restrictions on popunder, some targeting features less detailed than competitors

TwinRed’s range of advertising solutions and focus on adult traffic makes it a great platform for advertisers and publishers to maximize their revenue in this niche. Its multiple ad formats and targeting options cater to all advertising needs so campaigns perform across multiple channels.

9. ExoClick

ExoClick is an ad network and ad exchange that offers many advertising solutions for both advertisers and publishers. Founded in 2006, it has grown to become one of the biggest ad networks, serving over 9.7 billion daily impressions across many ad formats.

Features:

• Ad Formats: Push, Popunder, Native, Banners, Interstitials, Email Clicks, Instant Message, Video formats, Sticky/Responsive Display Ads 
• Daily Traffic Volume: Over 20 billion impressions across global inventory 
• Targeting Capabilities: Geo, language, device, OS, browser, site targeting, IP ranges, frequency capping, day-parting 
• Optimization Tools: Smart Bid machine learning model (CPA / ROAS targets), automation, campaign rotation tools 
• Minimum Deposit (Advertisers): $200 (for some payment types) per third-party reviews 
• Security & Compliance: Bot filtering, malware protection, HTTPS ad tags, strict guidelines for creatives (no misleading, ad content rules) 
• Best Verticals: Adult, Dating, Gaming / Casino, Nutra, Entertainment, Traffic arbitrage, mainstream display offers

ExoClick’s range of ad formats and advanced targeting options make it a great cheapest platform for advertisers looking to reach a global audience. Its commitment to innovation and global reach across many verticals makes it a good partner for digital advertising campaigns.

10. TrafficStars

TrafficStars is a self-serve ad network and ad exchange that connects advertisers with publishers, allowing buying and selling of premium traffic. Founded in 2014, the platform has grown to become a significant player in the digital advertising space, offering many ad formats and advanced targeting options to fit different marketing strategies.

Features:

• Ad Formats: Push, In-Page Push, Popunder, Banner, Native, Video, Interstitials 
• Reach & Volume: Over 7+ billion daily impressions and coverage in 200+ geos 
• Pricing Models: CPC, CPM, CPA (push usually CPC) 
• Minimum Deposit: $100 
• Payment Methods: Credit cards, Paxum, CoinGate, Capitalist, UnionPay, wire transfer (wire has higher threshold) 
• Targeting & Optimization: Geo, OS, device, browser, IP ranges, whitelist/blacklist, “Prime” vs “Run-of-Network” tiers 
• Best Verticals: Adult, Dating, Gaming, iGaming, Nutra, Crypto, Finance, Sweepstakes 
• Publisher Payouts & Terms: Minimum payouts: ~$10 for USDT (ERC20), ~$100 for PayPal / wire / Paxum etc. 
• Support & Tools: Optimizer tool (rule-based), API, retargeting, detailed real-time statistics, personal account managers 
• Strengths & Watchouts: Strong adult / premium inventory partnerships, many ad formats, good tools; but traffic quality can vary, wire payouts have high thresholds, and campaign setup may require manual optimization.  

TrafficStars offers many advertising solutions with advanced targeting and optimization features. Its global reach and many ad formats make it a good platform for advertisers to optimize their campaigns across multiple channels.

11. HilltopAds

HilltopAds is a global ad network that offers many ad formats and advanced targeting options for both advertisers and publishers. Founded in 2014, it serves over 12 billion daily impressions across multiple ad formats. HilltopAds has anti-fraud protection and real-time statistics to ensure quality traffic and campaign management.

Features:

• Ad Formats: Popunder, In-Page Push, Video (VAST), Banners 
• Traffic Volume: Over 273+ billion impressions per month 
• Geo Coverage: 250+ countries 
• Minimum Deposit (Advertisers): $100 
• Payment Methods: Credit cards, WebMoney, Paxum, Bitcoin, USDT, UnionPay, Wire transfer 
• Targeting & Optimization: Geo, browser, OS, IP ranges, user activity segments, automatic source optimization / blacklist features 
• Tracking & Integrations: Postback (S2S) tracking and compatibility with major trackers (Voluum, RedTrack, Binom, etc.) 
• Best Verticals: iGaming / Gambling, Dating, Apps & Utilities, eCommerce, VPN / Software, Sweepstakes 
• Support & Management: Self-serve interface plus managed support; personal account managers for larger clients 
• Anti-Fraud & Quality Controls: In-house anti-fraud system, traffic filtering, direct publisher relationships 

HilltopAds offers many advertising solutions with advanced targeting and optimization features. Its global reach, competitive and many ad formats make it a good and cheap ad network for advertisers to optimize their campaigns across multiple channels.

12. Adcash

Adcash is a global ad platform that offers many ad formats and advanced targeting options for both advertisers and publishers. Founded in 2007, Adcash serves a lot of daily ad impressions across many ad formats for digital advertising.

Key Features:

• Ad Formats: Pop-Under, In-Page Push, Interstitial, Banner, Native, Autotag rotating between formats 
• Global Coverage: Presence in 195+ countries, reach to worldwide audiences 
• Pricing Models: CPM, CPC, CPA Target options available 
• Minimum Deposit (Advertisers): Around €/$100 for self-service campaigns 
• Traffic Quality & Anti-Fraud: In-house anti-fraud protection; claims to have saved advertisers $21.5M in 2023 via fraud defense 
• Publisher Monetization Features: Autotag (3-in-1 tag combining Popunder, Interstitial, In-Page Push), anti-adblock technology, real-time analytics, high fill rates 
• Top Verticals Supported: Gambling / iGaming, Adult, VPN / Software, Finance, Apps, Video on Demand 
• Payment Methods (Publishers): PayPal, Bank Wire, Credit / Debit Cards, Cryptocurrencies, Skrill, Capitalist

Adcash’s global reach and diverse ad formats make it a great platform for advertisers looking to run campaigns across multiple channels. Its advanced targeting and quality traffic ensure efficient advertising.

13. Kadam

Kadam is a performance-driven advertising network that has established itself as a reliable platform for advertisers and affiliate marketers. Founded in 2013, Kadam has built a strong reputation for its diverse ad formats, precise targeting capabilities, and cost-effective solutions. With billions of monthly impressions and a global reach, Kadam ensures high-quality traffic and optimized ad performance.

Features:

• Ad Formats: Banners, Native (teasers), Push (classic and in-page), In-App Push, Popunder / Clickunder
• Global Reach & Traffic: Serving traffic worldwide via 195+ countries, very large volumes claimed (300+ billion impressions/month by some sources) 
• Minimum Deposit (Advertisers): $100 for first deposit; subsequent minimums also around €/$500 for bank transfers 
• Payment Methods (Advertisers): Bank cards, bank transfer (for legal entities), PayPal, USDT, Paxum, optional Capitalist on request 
• Cost Models: CPC, CPM, and CPA Target (automated bid optimization toward a target cost per conversion) 
• Targeting & Controls: geo, ISP / carrier, device, OS, browser, language, IP inclusion / exclusion, frequency & time targeting 
• Optimization Tools & Automation: CPA Target algorithm to optimize bids automatically; micro bidding / source-level adjustments; auto-optimization rates 
• Support & Moderation: 24/7 moderator availability; personal account managers; support via live chat, Telegram, email 
• Top Verticals Supported: Gambling, Betting, Adult, Dating, Crypto, Finance, Nutra, Sweepstakes, Mobile Gaming etc.  

Kadam offers AI-powered optimization tools, smart bidding strategies, and precise targeting to help advertisers maximize ROI. The platform supports advanced retargeting, interest-based targeting, and automated rules to refine ad performance. Its traffic quality control system ensures effective ad delivery, making Kadam a great choice for various verticals.

14. ClickAdilla

ClickAdilla is a self-serve ad network that offers advertisers access to many ad formats and traffic sources. The platform is known for its user-friendly interface, competitive prices and advanced targeting, so it’s good for both beginners and experienced marketers.

Key Features:

• Ad Formats: Popunder, Banner, Push, In-Page, Native, Interstitial, In-stream Video, Direct Link, Gallery Ads
• Traffic Volume: Over 4.5 billion impressions daily across 240+ geos
• Pricing Models: CPM, CPC, CPA depending on format
• Minimum Deposit: $50
• Payment Methods: Credit and debit cards, Bitcoin, other cryptocurrencies, Paxum, Wire Transfer, Capitalist, Perfect Money, Robokassa, USDT, Payeer
• Targeting and Optimization: geo, device, OS, browser, ISP, IP ranges, language targeting, automated campaign optimization via Smart Campaign Page
• Traffic Quality Segmentation: Options to buy Premium, High, or All traffic sources with additional filters for site selection
• DSP and Marketplace: Access to external DSP integration and a marketplace for fixed volume deals from selected sites
• Tracking Features: Supports dual postback to track multiple conversion events such as registration and payment
• Special Features: Smart Campaign Page for simplified multi-format setup, control over which impression slot triggers popunder, deposit bonuses for push campaigns starting from $100

ClickAdilla’s multiple ad formats and targeting options make it a great platform for advertisers looking to reach specific audiences. Self-serve and optimization tools give advertisers control over their campaigns.

15. RollerAds

RollerAds is a performance-based ad network focused on push notification traffic. Launched in 2018, it has fast grown and is known for quality traffic and versatility of ad formats.

Features:

• Ad Formats: Push, In-Page Push, OnClick (popunder) 
• Traffic Volume: Over 7+ billion daily impressions claimed 
• Targeting Options: Geo, region, city, device, OS, browser, connection type, IP ranges, subscription age, white/black lists, day & time 
• Pricing Models: Push works on CPC, OnClick (popunder) uses CPM 
• Minimum Deposit: $50 
• Optimization Tools: CPA Goal model, SmartCPC, SmartCPM, traffic presets, auto-generated creatives 
• Traffic Quality Options: Option to limit to “Only Premium” traffic vs “All Traffic” 
• Sector Focus / Verticals: Gambling, Betting, Crypto, Utilities, Software, Sweepstakes, etc. 
• Support & Controls: Self-serve interface, real-time stats, 16 tracking macros, whitelist/blacklist control, campaign builder, auto-adjustment algorithms

RollerAds’ focus on push notification traffic and optimization makes it a great platform for advertisers looking for high CTR. User-friendly interface and targeting options cater to many advertising needs.

16. PopAds

PopAds is a popunder advertising network with fast approval, low costs and good traffic. Founded in 2010, it’s the go-to choice for cost-effective ads.

Features:

• Ad Types: Popunders
• Traffic Reach: Global coverage with traffic from 100+ countries 
• Cost Model: CPV (cost per view) / CPM equivalent for pop impressions 
• Minimum Deposit: $10 to start 
• Payment Methods: Credit cards, PayPal, Capitalist, Bitcoin / USDT (ERC-20 / TRC-20) 
• Targeting & Tools: Advanced targeting (geo, device, browser, OS, site category), Traffic Estimator, AdScore traffic validation 
• Quality & Security: Anti-fraud systems, VPN / proxy detection, detailed logs and filtering 
• Strengths: Fast payouts (daily), no strict traffic requirements for publishers, control over bids & campaigns 
• Best Verticals (typical): VPNs, downloads, sweepstakes, mVAS, gaming / gambling, survey

PopAds’ specialization in popunder ads and commitment to quality traffic make it an excellent choice for advertisers focusing on this ad format. Its competitive pricing and robust targeting options provide flexibility and effectiveness in campaign management.

17. EvaDav

EvaDav is a cost-effective advertising network that delivers high-quality traffic. Founded in 2018, it expanded to many ad formats and targeting options.

Features:

• Ad Formats: Popunder, Push, In-Page, Native 
• Traffic & Reach: 1.5+ billion daily impressions; active inventory across 250+ geos 
• Minimum Deposit: $100 
• Pricing Models & Rates: CPC and CPM (CPC from ~$0.001 in many geos) 
• Payment Methods: Bank wire, credit/debit cards, PayPal, Paxum, Payoneer, Skrill, WebMoney, Bitcoin/crypto, etc. 
• Targeting Options: Geo, city, device, OS, browser, language, carrier, subscription age, whitelist / blacklist filtering 
• Optimization & Tools: Anti-fraud filtering, real-time stats, auto rules, bidding optimization algorithms, traffic segmentation 
• Support & Moderation: 24/7 live support, account managers, ad moderation (~2 minutes average) 
• Best Verticals: iGaming / Gambling, Sweepstakes, VPN / Software, Utilities, Dating, Finance 

EvaDav’s focus on push notification and native ads, with advanced optimization tools, makes it a versatile platform for advertisers to engage users. Global reach and many ad formats for various marketing goals.

18. AdsCompass

AdsCompass is a dynamic advertising network that provides advertisers and affiliate marketers with a range of powerful ad formats and advanced targeting tools. With a focus on high-quality traffic and AI-driven optimization, AdsCompass ensures efficient and scalable ad campaigns across global markets.

Features:

• Ad Formats: Push Notifications, In-Page Push, Native, Popunder, Calendar iOS Ads 
• Traffic Volume & Geos: ~900 million impressions daily, covering 200+ countries 
• Pricing Models: CPC, CPM; supports both models across formats 
• Minimum Deposit / Payouts: Minimum payout is $50 (Net 30) 
• Payment Methods: Wire transfer, PayPal, WebMoney, EPayments, EPESE, standard credit methods 
• Targeting & Optimization: Geo, IP timezone, OS/device, browser, whitelist/blacklist control, segmentation tools 
• Best Verticals: Gambling, Betting, Adult, Dating, Finance, Nutra, Utilities, E-commerce among others 
• Strengths: Supports many ad formats, global reach, direct publisher sources, in-page push & calend

AdsCompass leverages AI-based algorithms to optimize ad placements, helping advertisers achieve the best performance with minimal manual effort. The platform supports smart bidding strategies, automated campaign management, and real-time analytics to enhance results. AdsCompass also ensures high-quality traffic through strict anti-fraud measures.

19. Media.net

Media.net is a contextual advertising network that gives advertisers access to Yahoo! Bing’s network with high-quality traffic and advanced targeting options. Founded in 2010, Media.net has grown to serve over 100 billion ad impressions per month across multiple ad formats, and is a major player in the digital advertising landscape.

Features:

• Ad Formats: Contextual display, native, video, customizable ad units
• Demand and Inventory: Access to Yahoo-Bing marketplace and premium DSP budgets
• Optimization Tools: AI-driven yield optimization, header bidding integration, contextual targeting with intent data
• Payment Terms (Publishers): Minimum payout $100, Net 30, payments via wire or PayPal
• Traffic and Reach: 125+ billion ads served annually, over 1 billion URLs monetized, 2+ billion ad clicks yearly
• Control and Reporting: One ad tag supports multiple formats, topic and advertiser blocking, detailed dashboards
• Strengths: High relevance through contextual matching, premium demand, cookieless targeting
• Limitations: Stronger focus on content-rich sites in English and Tier 1 geos, less relevant for push or pop verticals

Media.net’s global reach and multiple ad formats make it a great platform for advertisers to optimize their campaigns across multiple channels. Its advanced targeting options and AI-driven optimisation tools help in efficient digital advertising for lower costs.

20. Taboola

Taboola is one of the largest native advertising platforms, specialising in content discovery and sponsored recommendations. Founded in 2007, it delivers over 450 billion content recommendations per month across top publishers like USA Today, Bloomberg, and NBC News. Taboola’s AI-powered algorithms analyse user behaviour to serve highly engaging, targeted ads making it a great choice for brand awareness, lead gen and content amplification.

Features:

• Ad Formats & Placements: Native ads in content recommendation units, sponsored articles, and video placements (across publisher sites) 
• Reach & Scale: Delivers to over 600 million daily active users and extensive global reach via network of top publishers 
• AI & Optimization Engine (“Realize”): Uses matchmaking AI to analyze signals (user behavior, content, context) and improve campaign results over time 
• Targeting Options: Geo, device, browser, audience interests, contextual targeting, demographic filters 
• Creative Tools: GenAI AdMaker (for adapting creatives), motion ads from static images, creative optimization features 
• Transparency & Control: Full control over where ads appear, ability to view placements and manage exclusions 
• Publisher Strength: Strong content discovery model; native ad integration with premium publishers, high viewability and engagement

Taboola’s massive publisher network, AI-driven ad placements and scalable native ad solutions make it a great platform for advertisers to increase brand visibility and drive high intent traffic at competitive rates.

21. Outbrain

Outbrain is a native advertising network that powers sponsored content placements across top publishers like CNN, BBC and The Guardian. Founded in 2006, it reaches over 1 billion unique users per month, serving 344 billion content recommendations per month. Outbrain’s AI optimization continuously refines ad delivery based on user engagement patterns making it a highly efficient platform to drive conversions.

Features:

• Ad Formats: Native content recommendations — single links, app install units, carousel styled native units 
• Reach & Network: Ad placements on thousands of publisher sites (news, media, entertainment) across many countries 
• Creative Specs: Recommended image size is 1200 × 800 px (minimum 400 × 260 px), max file size 2.5MB; headline up to 60-100 chars depending on DSP 
• Bid Strategies: Conversion Bid Strategy (CBS) and Engagement Bid Strategy (EBS) to optimize campaigns based on conversions or user engagement 
• Pricing Model: Pay-per-click (CPC) — you only pay when a user clicks the native placement 
• Targeting Options: Geo, device, browser, audience interests, contextual targeting, demographic filters 
• Policies & Restrictions: Outbrain has strict advertiser guidelines — prohibited content includes gambling in most geos (except allowed markets like UK/US), adult content, certain financial products. Violations can lead to account suspension. 
• Merger & Branding: Outbrain has merged with Teads; now operates under Teads for certain performance / open web offerings.  

Outbrain is a top choice for advertisers to scale content marketing, with premium traffic sources, precise targeting and AI powered ad delivery for high engagement and conversion rates.

FAQ: What People Also Ask About Cheap Ad Platforms in 2025

❓ Which ad platforms are the cheapest?

ROIads, RichAds, PopAds, RollerAds, EvaDav, AdMaven and PropellerAds are often mentioned as low-cost entry points. They have min CPC bids from a few tenths or hundredths of a dollar so they are accessible for smaller budgets.

❓ How to compare ad costs efficiently?

Don’t just compare CPC or CPM headline rates. Adjust for conversion rates (CR), traffic quality and retention. Use EPC (earnings per click) or ROI normalized per $1 across platforms to see which gives you the best return on your spend.

❓ What ad formats work best on cheap platforms?

Popunder, push, in-page push and native are common on low-cost platforms. Popunders give high volume, push and native give reach and engagement at lower cost.

❓ Can cheap ads still deliver good conversions?

Yes — if you combine cheap traffic with solid optimization: strict filtering, automated rules and creative testing. Some low-cost sources when cleaned up and scaled properly deliver surprisingly good ROI.

Conclusion: Is it Real to Choose Alternative Ad Networks for Cheap Online Advertising?

The cheapest ad platform is one with low costs, quality traffic and smart optimization tools. While the big players like Google Ads and Facebook Ads are popular, alternative ad platforms are affordable and effective for advertisers who want to scale without burning too much money.

Among those options, ROIads advertising network is the best cost-effective ad network, with push and popunder traffic, and AI optimization. Low CPCs and CPMs, premium sources and Micro bidding for total control, means maximum performance for minimum cost.

If you’re looking for a budget friendly platform that delivers real conversions, ROIads is the place to start. Launch your campaign now and scale with top-quality low cost traffic.